{"id":23284,"date":"2025-01-05T21:15:02","date_gmt":"2025-01-05T21:15:02","guid":{"rendered":"https:\/\/guitarmadrid.com\/?p=23284"},"modified":"2025-01-05T21:15:02","modified_gmt":"2025-01-05T21:15:02","slug":"i-dont-care-if-all-guitar-internet-hates-me-i-cannot-wait-for-this-pendulum-to-swing-back-mark-my-words-it-will-why-rhett-shull-thinks-amp-modelers-will-fall-out-of-favo","status":"publish","type":"post","link":"https:\/\/guitarmadrid.com\/es\/2025\/01\/05\/i-dont-care-if-all-guitar-internet-hates-me-i-cannot-wait-for-this-pendulum-to-swing-back-mark-my-words-it-will-why-rhett-shull-thinks-amp-modelers-will-fall-out-of-favo\/","title":{"rendered":"\u201cI don\u2019t care if all guitar internet hates me. I cannot wait for this pendulum to swing back. Mark my words, it will\u201d: Why Rhett Shull thinks amp modelers will fall out of favor in the future"},"content":{"rendered":"
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The Best Selling “Amp” of 2024?! | Dipped in Tone Podcast – YouTube<\/span>\"The<\/img><\/p>\n<\/div>\n

Watch On <\/a><\/div>\n

Trends and technologies come and go. Indeed, as the resurgence of vinyl records in recent years has shown, things that were once deemed old hat can perform shocking resurrections.<\/p>\n

With that in mind, guitarist and YouTuber Rhett Shull has delivered a hot take concerning the future of amp modelers<\/a>, boldly predicting that the tube amps <\/a>they’re currently replacing will see a big resurgence at some point in the future.<\/p>\n

Speaking on the Dipped In Tone<\/em> podcast, Shull’s sentiments came as a reaction to Reverb’s best-selling gear of 2024. Specifically, he was reacting to the fact that no tube amps made it into the retailer’s top 20 best-selling amps of the year.<\/p>\n

Instead, the likes of Neural DSP, Line 6, Positive Grid and Boss all edged out traditional competition as the modeler market dominated proceedings.<\/p>\n

\u201cIt’s interesting because if you go back to 2019, it was completely flipped,\u201d says Reverb’s data analyst Cyril Nigg, setting the scene. \u201cThe top sellers at that time were the Blues Junior, Deluxe Reverb, and AC15s. It was mostly traditional amps with Boss Katanas<\/a> in there.\u201d<\/p>\n

\"Neural<\/img>
(Image credit: Neural DSP)<\/span><\/figcaption><\/figure>\n<\/p>\n

The top five amps in 2024, meanwhile, solely comprised modelers, with the Quad Cortex, Positive Grid’s Spark<\/a>, the Line 6 Helix, Universal Audio\u2019s OX Box<\/a>, and the Boss Katana making up the top spots.<\/p>\n

\u201cI’m not gonna lie, this does break my heart,\u201d Shull admits when faced with that fact. \u201cI’m a dyed-in-the-wool tube amp guy, and I’m gonna die on this hill. I don’t care if all of the guitar internet hates me for this: I cannot wait for this pendulum to swing back towards tube amps, which it will. Mark my words, viewer \u2013 it will.\u201d<\/p>\n

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While Zach Broyles of Mythos Pedals responds with a fierce shake of the head, Shull continues to make his case, saying: \u201cSomething will happen, 15 or 20 years from now. People I think will eventually go back to some kind of tube amp.\u201d<\/p>\n

His belief, while staunchly defended, looks even more bold as we enter 2025, with Cyril further revealing that no product in the top 20 of 2024\u2019s best-selling amps list was tube-driven. Vox\u2019s AC15, down the pecking order in the 22nd spot, is the first tube amp to crop up.<\/p>\n

\u201cI do like modelers, I’m half joking. I’ve used them, I’ve toured with them. They’re great tools. They have a place,\u201d Shull goes on. \u201cBut, come on, guys. When you’re all using the same piece of gear \u2013 I know people’s presets are different and you’re using different captures \u2013 you kind of do all sound the same.\u201d<\/p>\n

It is an interesting observation to say the least, especially when one throws the \u201ctone is in the hands\u201d argument into the mix.<\/p>\n

\"IK<\/img>
(Image credit: IK Multimedia)<\/span><\/figcaption><\/figure>\n<\/p>\n

\u201cI don’t know when it [the metaphorical pendulum] will swing back,\u201d contests Broyles. \u201cI think it’s going to get more and more niche. I think modelers are going to get better.\u201d<\/p>\n

The current rise of mini modelers seems to back that point up. In 2024, bitesize offerings came to the market via the Nano Cortex<\/a> and the Kemper Player Profiler<\/a> after IK Multimedia set the tone with the ToneX One.<\/a><\/p>\n

That’s not to mention all the big-name players, from The Edge<\/a> to Jim Root<\/a>, that have gradually jumped from traditional to digital amps and modelers in a bid to curate sleeker touring rigs.<\/p>\n

Perhaps the industry needs to take a mental note of this debate and check back two decades from now. Will tube amps be a distant memory, or will they be pushing air in studios and venues worldwide as digital amps are left to reminisce on their bygone glory days with cassettes and Gibson\u2019s robot tuners<\/a>? Only time will tell.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

The Best Selling “Amp” of 2024?! | Dipped in Tone Podcast – YouTube Watch On Trends and technologies come and go. Indeed, as the resurgence of vinyl records in recent years has shown, things that were once deemed old hat can perform shocking resurrections. With that in mind, guitarist and YouTuber Rhett Shull has delivered […]<\/p>\n","protected":false},"author":1,"featured_media":23285,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-23284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gear"],"_links":{"self":[{"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/posts\/23284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/comments?post=23284"}],"version-history":[{"count":1,"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/posts\/23284\/revisions"}],"predecessor-version":[{"id":23288,"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/posts\/23284\/revisions\/23288"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/media\/23285"}],"wp:attachment":[{"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/media?parent=23284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/categories?post=23284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/guitarmadrid.com\/es\/wp-json\/wp\/v2\/tags?post=23284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}